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What Prevents Companies from Adopting Technology?

Technology is pivotal in determining a company's success or failure in today's fast-paced business environment. Embracing technological advancements can boost productivity, streamline operations, and enhance competitiveness, yet it's rare to find organizations with plans in place to upgrade to new technology! 

A report by PwC states that 60% of business leaders believe digital transformation will be a critical growth driver for their organization’s success, underscoring its strategic importance. Businesses that do not have the right strategy and expertise, though, run into a roadblock that hinders technology and digital adoption. 


Roadblocks that Hinder Technology Adoption

A significant number of organizations face substantial barriers to adoption that can lead to initiatives falling short of expectations or even outright failure. This often results in the project being abandoned altogether, with a return to previously employed solutions. Let's explore some of the common factors that hinder companies from embracing the digital revolution:

  1. Cost Concerns: One of the most apparent barriers to technology adoption is the perceived high cost. Implementing new systems and upgrading existing ones can require a significant financial investment. Smaller companies, in particular, may worry that they need more resources to transition. And we often see big companies cutting corners and trying to often postpone technology upgrades. 


  1. Lack of Expertise: Some companies may hesitate to adopt new technology because they need more in-house expertise to manage and integrate these tools. The fear of being unable to utilize the technology effectively can be a significant deterrent.


  1. Resistance to Change: Resistance to change is a fundamental human trait and can be a significant roadblock to technology adoption. Employees may be comfortable with existing processes and resist changes to their workflows.


Man rubs his head in frustration while holding his phone and looking at his laptop


  1. Legacy Systems: Companies operating for a long time often rely on legacy systems and software. Replacing these systems can be daunting, as it may require a complete overhaul of the existing infrastructure, data migration, and staff retraining.


  1. Security Concerns: With the increasing frequency of cyberattacks and data breaches, security concerns are a valid reason for hesitation. Companies are often cautious about adopting new technology due to worries about potential vulnerabilities.


  1. Lack of Clear ROI: Some businesses need help to see a clear return on investment (ROI) when adopting new technology. They may question whether the benefits of implementing a new system will outweigh the initial costs. While technology has many added benefits, trying to tie it with direct ROI can be a challenge. 


  1. Regulatory Compliance: In heavily regulated industries like finance and healthcare, adopting new technology can be complicated due to strict compliance requirements. Companies must ensure that any technology they adopt meets these regulatory standards.


  1. Limited IT Resources: Small and mid-sized businesses, in particular, may need more IT resources. This shortage of IT staff and expertise can make it challenging to implement and maintain new technology effectively.


Two people are looking at a screen with one of them pointing toward it


Devise Your Technology Adoption Strategy Carefully 

Planning a strategy for adopting technology within an organization is a multifaceted process that requires careful consideration and foresight. Firstly, the organization should thoroughly assess its current technological infrastructure and identify areas that need improvement or modernization. Next, defining clear objectives and goals for technology adoption is crucial, aligning them with the organization's overall mission and vision. Understand all the roadblocks and consider the above-mentioned challenges. Engaging key stakeholders and fostering a culture of technological readiness are essential steps to ensure buy-in and support throughout the process. 

Additionally, conducting a cost-benefit analysis, evaluating potential risks, and establishing a realistic timeline are vital components of the strategy. You can consult industry experts like Exela and tailor solutions that can benefit your business greatly. Lastly, continuous monitoring and adaptation of the technology adoption plan ensures it will remain aligned with evolving business needs and technological advancements. 

Technology adoption may involve investing in employee training, conducting cost-benefit analyses, seeking expert guidance, and creating a clear technology adoption roadmap. Ultimately, embracing technology is essential for staying competitive in today's rapidly evolving business landscape, and companies that can successfully navigate these obstacles will be better positioned for future success.


Overcoming the numerous barriers to technology adoption requires a proactive, forward-thinking strategy. Companies should carefully assess their specific challenges and develop clear objectives to address each one of them. Get in touch with us so our experts can help you understand your business requirements and cater specifically to your technology adoption needs.